Reality of Doing

Guest Posting as a Super Objective

Posted on 10. Apr, 2009 by sethcaskey.

If you’ve read my blog at all and still don’t subscribe to The Dash – consider this your final warning. (Seriously, most of what I am doing in the area of social media has been as direct result of my work with Laura Roeder/@lkr/Creating Fame. She’s the shit.)

In one of The Dash emails a few weeks ago, @lkr recommended the strategy of guest posting on blogs as a way to increase your web presence and reach your potential market.

…guest posting is one of my most powerful strategies – it positions you as an expert and creates a stream of traffic that will continue to flow to your site for months to come. Laura Roeder/@lkr

So smart.

Within a few days I was approached by a friend (and fellow Dasher) Patrick Redknap/@PatrickRedknap who blogs about the entertainment industry. He asked if I would consider doing an interview for his blog Celebrity Scraps. We did a Q&A over email and then we each promoted it via Twitter. Huge success.

Today I reached out today to another contact on Twitter, and will begin regularly guest posting on The Daily Actor next week.

I’ve also contacted some of my Twitter and Facebook connections on how we can work together to create content for the actor. Cooking up some good ideas here as well.

Take Away:
Who could you contact this week or reach out to to provide some content?

When approaching the blog owner about your guest post, just write a short email telling them you have a great idea for a post their audience would love, explain your idea (or send over the completed article) and tell them a bit about yourself. Keep it brief! If they say no, just shop your guest post to a different blog. Most blogs need content and will be happy to say YES! Laura Roeder/@lkr

Don’t think you’re an expert? I’ll cover that in my next post on Overcoming Amateur Anguish.

For now, I’d love to hear from you about what you’re feeling as it relates to social media and your acting career. Let’s talk!

Seth

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